Editorial and Advertising Policies

MedShadow does not accept money or other support from a pharmaceutical company or medical device manufacturer because if we did, it might influence our reporting to you. If we took ads from pharma and then criticised our advertiser, we soon wouldn’t have those ads and would be out of business. Likewise, if, as a not-for-profit organization, we accepted donations from pharma we’d quickly lose those donations if we spoke out clearly about the risks to their drugs. 

Nearly all other health journalism websites accept money from pharma and medical device manufacturers. We wonder, how independent can they be when they are dependent on money from pharma?
You can trust the information on MedShadow. We hire professional health journalists who don’t work for pharma. We base our reporting on evidence-based medicine with a healthy dose of skepticism for any “miracle drugs.”  If you’d like to see our tax filings, click here. In it, you will see all those who donated more than $1,000. Is your name on it? Please support our independence! 


Editorial Independence Policy 

MedShadow Foundation’s mission is anchored in our editorial independence.  As a non-profit health journalism site dedicated to improving the lives of all by taking a hard look at the side effects of medicines and holistic care, our editorial independence must be clear and committed.

We subscribe to standards of editorial independence adopted by MedShadow Foundation:

Our organization retains full authority over editorial content to protect the best journalistic and business interests of our organization. We do not accept funding from pharmaceutical companies or medical device manufacturers.  We maintain a firewall between news coverage decisions and sources of all revenue. Acceptance of financial support does not constitute implied or actual endorsement of donors, advertisers, or their products, services or opinions.

We accept gifts, grants and sponsorships from individuals and organizations for the general support of our activities, but our news judgments are made independently and not on the basis of donor support.  

Our organization may consider donations to support the coverage of particular topics, but our organization maintains editorial control of the coverage. We will cede no right of review or influence of editorial content, nor of unauthorized distribution of editorial content.

Our organization will make public all donors who give a total of $5,000 or more per year. We will accept anonymous donations for general support only if it is clear that sufficient safeguards have been put into place that the expenditure of that donation is made independently by our organization and in compliance with MedShadow Foundation’s  Membership Standards.

Advertising Acceptability Policy
MedShadow Foundation (MEMBER) reserves the right to accept or decline any advertisement or sponsorship it is offered.  
MEMBER will decline to accept advertising from pharmaceutical companies and medical device makers.
MEMBER will decline to accept advertising that it knows or believes to be misleading, inaccurate, fraudulent or illegal, or that fails to comply, in MEMBER’s sole discretion, with its standards of decency, taste or dignity.
MEMBER, like all quality publishers of original journalism, maintains a clear separation between news and advertising content.  Advertising that attempts to blur this distinction in a manner that, in MEMBER’s sole judgment, confuses readers will be rejected.

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